Let’s talk about something that’s been on my mind lately: how much should you pay for a coach, trainer, or therapist?
I’ve talked to a lot of people who are hesitant to pay a lot of money for these services, and I get it. It can be tough to justify spending a lot of money on something that’s intangible and doesn’t come with a guaranteed outcome.
But here’s the thing: you should pay a fee that makes you uncomfortable. Not broke, but just a little stretch.
Why? Because there’s a psychological impact to paying more for something that you really want.
When you invest in yourself by paying for a coach, you’re showing yourself that you’re serious about your goals. And when you pay a fee that feels like a stretch, you’re more likely to take it seriously, focus on it, and expect results. You might even be motivated to go the extra mile to get the most out of your investment.
Don’t just take my word for it.
Studies have shown that people who pay more for a product or service perceive it as having higher value and are more satisfied with their purchase. And when it comes to coaching specifically, research has found that clients who pay more for coaching are more likely to be committed to the process and achieve their goals.
So, don’t be afraid to invest in yourself and pay a fee that feels like a little stretch. You’ll be more committed to the process, and more likely to get the results you’re looking for.
Of course, you should always do your research and make sure you’re working with a reputable and qualified coach or therapist. But once you find someone you trust and connect with, don’t let the price tag hold you back.
Think of how this investment will hold you committed to your end goal. You will show up every time fully ready for your session, without missing a minute.
You will do all your homework thoroughly, because you want your investment work for you.
What happens to you when you pay a low fee that doesn’t impact you in any ways?
You prioritise your coaching differently.
You postpone or cancel sessions.
You are not giving your best and transfer ownership for the outcome to your coach.
As a results, you don’t feel the transformation and fail to achieve your desired destination.
You feel like coaching doesn’t make any difference and it’s simply a waste of time and money.
Me personally, I always make myself pay more for consultations, coaching and learning experience, becasue I know this trick. And it works with me every time.
What are your thoughts on this?
Have you ever paid a fee that felt like a stretch for a coach or therapist?
Did you find that it made a difference in your commitment and results?
